At Phyto, the mission is to use the most effective active ingredients available in the botanical world to maintain healthy, exquisite hair. In fact, their products contain over 500 active botanicals and are 95% botanical. Phyto creates precise formulas, developed to meet the specific needs of each hair type, revealing hair's natural beauty.

You'll also find Phyto uses recyclable aluminum or glass bottles for their products, so they don’t have to include preservatives. Their formulas are highly concentrated, with minimal water added, and are formaldehyde, petrochemical, synthetic dye, alcohol, paraben, and silicone free. Phyto has been dedicated to the use of natural botanicals since 1967 and continues to search for new ingredients, research better compounds, and to discover new ways to improve the quality of hair.


“There is no such thing as bad hair, only poorly treated hair” –Patrick Ales, Founder of Phyto

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